How to Turn a Decision-Maker On: Don't Pitch the Product, Pitch the Outcome
If you want to turn decision-makers on, pitch the outcome — not the product.
Why Outsourcing Social Selling on LinkedIn Is a Great Idea.
Outsourcing social selling on LinkedIn can be a game-changer for companies looking to maximize results without overburdening internal teams. Here’s why outsourcing is a great idea for your business.
Would Don Draper Be Using LinkedIn to Sell His Ideas?
If Don Draper, the enigmatic ad man from Mad Men, were navigating today's business landscape, would he be leveraging LinkedIn to sell his ideas?